non UGC backlinks

Did Google’s latest updates affect your rankings?

Don’t panic. The key is to disavow UGC backlinks and replace them with high-quality non-UGC links that point to your homepage and essential pages. By doing this, you’ll see your SEO trend reverse and improve within weeks.

As of May 2020, UGC backlinks can cause ranking drops, as Google now prefers higher-quality, authoritative links. Make sure your link-building strategy focuses on non-UGC backlinks to protect your website’s performance and SEO investment.

Order our service with confidence and start seeing your rankings improve quickly!

What are UGC links?

Google recently announced that they’d be introducing two new link types: Rel=”sponsored” and Rel=”ugc.” 

These will be the first attributes introduced since nofollow which surfaced over 15 years ago now. Naturally, this is a hot topic for Webmasters and link builders. So, what is the update? What’s on a need-to-know basis? And more importantly, how will Google’s link update affect the way you build links to your website?

We’ll explore below.

Google’s Link Update: What You Need to Know

In case you missed this update, the two new link types will help Google to identify how certain links have been acquired.

Rel=”sponsored”

 

For example, if you’ve paid for a link (or if you have been paid for a link), Webmasters should now mark that link as sponsored through the link attribute. Using Rel=”sponsored”.

Rel=”ugc”

 

And as for the other link type, if you build links through user-generated content, or if you have a forum on your site where the content is user generated you’ll be expected to mark all relevant links as Rel=”ugc”.

Rel=”nofollow sponsored”

 

The two existing link types followed and Rel=”nofollow” still exist. And if you want to mark a link as sponsored and nofollow, you’ll be able to do this too using: Rel=”nofollow sponsored”.